Internet Business Online

How To Automate Your Online Business - Part 2

Continued from part 1...

Most professional marketers capture the contact information of their visitors. They follow up with the grand daddy of all automated systems -- the autoresponder. Studies have consistently shown, it usually takes from 6 to 7 follow-up emails before a customer buys your product. The autoresponder is one automated tool you must use with your online business.

Many marketers offer ecourses or free newsletters as a way of automatically keeping in touch with customers or potential customers. An autoresponder can draw visitors back to your site and marketing page again and again, to hear your sales pitch. It is the vital element in your automated marketing system.

Automation of your whole checkout system can be done with programs like ClickBank, PayPal or 1ShoppingCart... these automated checkout systems will take your customers through the checkout process and can deliver digital products or software downloads immediately.

Here Are Some Automation Tips:

* Use autoresponders for follow-ups and building contact lists
* Use automated checkout systems like ClickBank or 1ShoppingCart
* Use simple online videos to explain complex tasks or products
* Use Google Sitemaps to automatically index and update your pages
* Use organic SEO tactics like keyword rich articles to get traffic
* Use RSS feeds to automatically syndicate your content and articles
* Use RSS feeds to automatically build content and webpages
* Use datafeeds to automatically update your products or content
* Use audio testimonials to warm up visitors (the net is a cold place)
* Use a well defined Frequently Asked Questions page or pages
* Use Paypal or a similar system for paying your online business bills
(hosting, advertising, promotions) and for receiving payments/commissions
- this way you can be away from your business for long periods
of time and everything will still run smoothly, on auto-pilot

Once all these elements have been put into place: your targeted traffic, your website with sales page and checkout cart, your autoresponders with follow-up messages, your delivery of purchased products, and a payment system to pay your bills/receive your commissions or payments... you will have constructed an automated system that will deliver sales and income 24/7/365. There are countless websites and businesses on the web doing exactly that -- automatically running and earning money for their owners.

Another popular online business model uses affiliate programs and advertising such as Google Adsense as their main sources of income, instead of offering products for sale.

These automated marketing systems are set up in the same way. Only no actually selling is done on the site... these sites pre-sell by giving away valuable information, product reviews, or comparison shopping tips to their visitors. Then and only then are potential customers sent to affiliate sites to make their purchases. With the affiliate (site owner) getting a percentage of the selling price for having referred the customer or client. Some great third party affiliate programs are Commission Junction, LinkShare, Shareasale, and Amazon.

This automated affiliate/advertising website business offers the most freedom and the least headaches. It is an ideal automated business system that if done right can be extremely lucrative for those who put these automated marketing systems into place.

It can be pure perfection where automation meets the Internet, computers and the marketing process. It can be a marvel to behold and a complete joy to experience in action. For those savvy marketers who have perfected this system it spells only one thing -- freedom. And a whole lot of it!

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The author owns and runs numerous sites on the web, including two sites on Internet Marketing. A general web marketing site on: Internet Marketing. And a more detailed site on all the automated marketing tools you need to run your online business: Marketing Tool Guide.

Copyright © 2006 Titus Hoskins. This article may be freely distributed if this resource box stays attached.

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